ERICSSON/
JACK MORTON WORLDWIDE

EVENT: Mobile World Congress 2014

Brief

To implement Ericsson's entire exhibition at Mobile World Congress (MWC), 2014, in Barcelona. Comprising 6,600m2, it was unprecedented in MWC's history and would showpiece Ericsson's mobile telecoms business.

THE SOLUTION

Installation and management of:

- 200+ screens, 19 miles of data cable

- Design and installation of bespoke AV, IT and data

- IT framework for demos

- Setup of a high-speed network for reliable demos

THE RESULT

Despite the scale and complexity, the show ran without a glitch and was highly commended by our client, the media and visitors.

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