HYUNDAI

EVENT:

Geneva Motor Show, 2012

Brief

Providing full technical support and communication, based on Hyundai's 'Think Again' campaign, with press launch for three sets of cars: i20, i30 and i-oniq.

CHALLENGES

With three months from initial concept and very tight lead times, providing full support to Fitch and Smoke & Mirrors.

THE RESULT

- Perfectly orchestrated event and launch

- Excitement and buzz at stand

- Exceptional media coverage

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